Bridging the divide
Cecile founded GET LOST – art route in 2015 to bridge the gap between businesses and the art world. The concept started from the premise that both worlds have the ability to inspire the other.
GET LOST – art route was a unique, collaborative project between young artists and business organisations. It brought the two together in order to develop public art routes where an organisation commissions young artists to make an artwork that will be temporarily placed in public space.
GET LOST is innovative in its approach, emphasising the importance of artistic freedom and the autonomy of artists so as not to compromise the quality of the artwork while taking a step toward the commercial world. At the same time, it challenges organisations to open up to the experimental character of the art world and young talent in particular.
The first edition of GET LOST – art route took place at de Zuidas in Amsterdam from June to September 2015.
For more information, please visit:
ARTISTS & PARTNERS
The following artists were commissioned by the organizations:
Jenny Lindblom + Gerrit Rietveld Academie
Martin Kähler + Provast
Suat Ögüt + de rechtbank Amsterdam
Lennart Lahuis + Zuidas, Amsterdam
Aimée Zito Lema + G&S Vastgoed, ICON
Bram de Jonghe + G&S Vastgoed, ICON
Hanae Wilke + OVG real estate
Alice Ronchi + Nationale Postcode Loterij
David Bernstein + GET LOST – art route
Styrmir Örn Gudmundsson + GET LOST – art route
Rosa Sijben + GET LOST – art route
TEAM
Supervisory Board
Jeroen Boomgaard, Maze de Boer, Charlotte Rietdijk, Ida Kuijken
Foundation Board
Cecile Mullens – Wentges
Curatorial Team
Laurie Cluitmans, Rieke Vos
Project Team
Cecile Mullens – Wentges project management • Eveline Mulckhuyse communication • Harold Schouten production • Byrthe Lemmens graphic design • Gilles Wittenberg website • Kyle Thryhorn photography • Konstantin Guz photography • Elsie Vermeer film • Joel Galvez website • Annabel Howland translation • Sam Herman translation • Merel van Olffen intern
PRESS
Parool, June 12, 2015 – Of het ook in een andere kleur kon
NRC, June 13, 2015 – De smaak van Cecile Wentges
AT5, June 8, 2015 – Bedrijfslogo’s in stoepkrijt moeten kunst dichterbij zakenwereld krijgen
925.nl live, June 8 2015 – Live vanaf Zuidas, stoepkrijten in krijtpak
Financial Focus online, ABN AMRO Mees Piersson, 2015 – Jonge kunstenaars en het bedrijfsleven
Metropolis M, 2015 – Amsterdam – GET LOST art route
Linda Nieuws, June 12, 2015 – GET LOST: verdwalen wordt met kunst een stuk leuker
De Echo, June 5, 2015 – Eerste editie GET LOST – art route
Amsterdam.nl, June 5, 2015 – GET LOST: Zuidas kunstroute
Kunstblog, June 5, 2015 – GET LOST in Amsterdam
Dichtbij, June 9, 2015 – Bedrijfslogo’s in stoepkrijt op de Zuidas
KABK online, 2015 – Work under/over bij Hanae Wilke at GET LOST – art route
Martin Kähler
Stile di Vita
photo Konstantin Guz
Lennart Lahuis
Silver Screen Hot Spot
photo Kyle Thryhorn
Aimée Zito Lema
Mi Casa Es Tu Casa
photo Kyle Thryhorn
Alice Ronchi
Flora
photo Konstantin Guz
Bram de Jonghe
Spirit Level
photo Kyle Thryhorn
Suat Ögut
Stolen Property Bureau
photo Kyle Thryhorn
David Bernstein, Styrmir Örn Guomundsson
Audio Companion
photo Konstantin Guz
Jenny Lindblom
OpenType
photo Kyle Thryhorn
Hanae Wilke
Over and Under
photo Kyle Thryhorn
GET LOST – art route
Logo's stoepkrijten Zuidas
photo Kyle Thryhorn
GET LOST – art route
Logo's stoepkrijten Zuidas
photo Kyle Thryhorn
OPENING
GET LOST – art route
in samenwerking met Weekeinder
photo Cecile Mullens
Poster
GET LOST – art route
graphic design Byrthe Lemmens